Samsonite – Enlight Your World.
The main point of travelling isn’t to go somewhere but just to go, travelling for travel’s sake. Taking a trip doesn’t bring you to places, it brings you to a different life, a life that you can have for a few days pretending to be someone else, someone that lives in that city. The more I visit Paris the more I want to avoid seeing the Tour Eiffel, I just want to sit in the chairs of Jardin du Luxemburg and read a novel. Let people pass me by, let time fly. What about checking the sunset from different locations every day, striking up a conversation with an old lady that has a lot of wisdom to share, then go back to the boutique hotel that you love because it feels more like the future home you want to have. In my latest trip to Paris I did just that, enjoying the fall colors while taking my time to observe and be present. No rush, no stress, just long walks waiting for the sunset.
You know, I sometimes think, how is anyone ever gonna come up with a book, or a painting, or a symphony, or a sculpture that can compete with a great city. You can’t. Because you look around and every street, every boulevard, is its own special art form and when you think that in the cold, violent, meaningless universe that Paris exists, these lights. I mean come on, there’s nothing happening on Jupiter or Neptune, but from way out in space you can see these lights, the cafés, people drinking and singing. For all we know, Paris is the hottest spot in the universe. – Midnight in Paris
After enjoying a day of long walks, I was invited to follow the behind the scenes of the latest Samsonite campaign ‘Enlight Your World’. The setting fits perfectly with the campaign, Paris is called ‘the city of lights’ after all and the video seems like an invitation to discover it by night. Samsonite Lite Shock, the lightest luggage in the collection, is the protagonist of the video, carried around the city streets by a drone and awakening travel dreams to passers-by. I was really surprised by the ease the drone was flying over the roofs carrying a luggage, but that is the result of it being just 1.7kg in weight.
Check Out The Video
Samsonite Enlight Your World in Paris